THE NEIGHBOURHOOD: Brand identity design
MY ROLE: Concept / art direction / design / illustration
CREATIVE DIRECTION / AGENCY: LOVE Manchester
The creative community neighbourhood wanted a brand identity that would run alongside their existing logo. The identity needed to reflect the diversity of their work as well as being fun and engaging. Playing on friendly neighbour activity such as borrowing sugar and popping out, a series of illustrations and photography pieces became their brand. Although each piece felt unique, as a set they portrayed neighbourhood’s personality in a really fun and memorable way. Welcome to my neighbourhood…
