TFL: The Lost Collection invite design
MY ROLE: Concept / art direction / design
CREATIVE DIRECTION / AGENCY: KK Outlet
TFL wanted to increase awareness of their lost property department. KK Outlet put on an exhibition of lost artworks that had been found on London's transport in order to publicise this service. A bespoke invite was required for key guests, inviting them to the opening of the exhibition. The design pays homage to the famous 1986 poster for The Tate Gallery, created by David Booth showing a tube of paint squeezing out the famous map. A tube of paint with a lost property tag attached showing the event details was sent out to VIP's.